In a market where we’re spoilt for choice, our wine purchase decisions are influenced by label designs more than ever.
Every bottle tells a different story, and award winning designer Kellie Campbell-Illingworth and her team at Parallax work hard to ensure their client stories are seen and heard.
Kellie spoke about her design journey, from entering the industry to running her own studio, and everything in between.
Alongside the mother daughter duo that make up Vintage Longbottom, the sold-out crowd learnt about the process behind developing a unique wine label that tells a story.
Hosted at one of Adelaide’s leading design, furniture and lifestyle stores, guests had the unique opportunity to privately shop the Asser + Co range, and purchase from the delicious Vintage Longbottom range.
Browse the photo gallery and see more on the She Creates website.